Advertising: the promotion of products or services in exchange for payment. In the SIUJ, this may
• Promotion of profession-related products (primarily pharmaceuticals and medical devices and
equipment), services, opportunities, or announcements.
• Promotion of products and services not specifically related to the profession (e.g.,
advertising for a financial institution, an airline, or a real estate company).
• Classified or recruitment advertisements for employment opportunities, educational events, or
Editorial content: the articles, images, and other invited or unsolicited material that forms the
core and purpose of the Journal and that is not intended to advertise a product or service.
1. Advertising may be placed at the front and back of each complete issue of the SIUJ, as well as
between articles. It may also be placed in email messages to subscribers and on areas of the
Journal website that are available only to members and subscribers.
2. Advertising may not be placed where members of the general public may see it, except when the
advertisement refers only to the product name, price, and quantity (with no indication of its
intended use or efficacy).
3. The placement of advertising will be random and will be entirely within the control of the
4. Advertisements will not be placed adjacent to articles that directly relate to the product the
advertisements promote and/or when that placement might be assumed to imply endorsement of the
5. Advertisements for drugs must provide a complete list of active ingredients, and prescribing
information must be supplied.
Integrity and Editorial Independence
1. SIUJ reserves the right to refuse advertising
a. for products or devices that are harmful or potentially harmful to health
b. from companies that manufacture and/or promote products that are harmful (e.g., tobacco)
c. that it considers offensive, derogatory, or otherwise inappropriate.
2. The Editor-in-Chief has full and final authority for approving advertisements and for enforcing the advertising policy.
3. Advertisers will have no influence with respect to editorial content.
4. Advertising will be clearly identified and may not be presented in a way that will allow it to be confused with editorial content.
5. Advertising must adhere to all applicable laws, including human rights legislation.